A test market, in the field of business and marketing, is a geographic region or demographic group used to gauge the viability of a product or service in the mass market prior to a wide scale roll-out. The criteria used to judge the acceptability of a test market region or group include:
a population that is demographically similar to the proposed target market; and
relative isolation from densely populated media markets so that advertising to the test audience can be efficient and economical.
The test market ideally aims to duplicate "everything" - promotion and distribution as well as "product" - on a smaller scale. The technique replicates, typically in one area, what is planned to occur in a national launch; and the results are very carefully monitored, so that they can be extrapolated to projected national results. The area may be any one of the following:
Internet online test
A number of decisions have to be taken about any test market:
The definition of a Test match differs from that of an international match. An international match can be played "between senior/open age or restricted age-level teams from different countries".
As in test cricket, a rugby league Test match is a "test of strength and competency" between the sides involved, both fielding their strongest possible teams. A test cap may be awarded by a team's governing body to the players participating in the match.
Members of the international governing body can make their own recognition of a match as having test status. It is possible for a match to be considered a test by one side but not the other. Matches may also be given test status retrospectively by their governing bodies.
A notable instance of a different in opinions of the status of past matches is a consequence of the Super League war. The Australian Rugby League does not recognise the games played in 1997 by the Australian Super League side against Great Britain and New Zealand. The three sides were representing members of the Super League International Board, the ARL's rival. The five matches (two against New Zealand and three against Great Britain) are recognised by the Rugby League International Federation, Rugby Football League and New Zealand Rugby League as tests. There have been calls for the Super League Tests to be included in the ARL's records but ARL Chief Executive Geoff Carr said in 2010, "All historians, and the NRL, agree this is the way it should be treated". ARL historian David Middleton has stated that those players who joined Super League did so in the knowledge that they were forfeiting their chance of representing the established national team.
VANCOUVER, BC / ACCESSWIRE / December, 6, 2023 / Ximen Mining Corp ... Drilling was done to prove-up extensions to the historic Cariboo-Amelia gold mine in Camp McKinney in the Greenwood Mining Division, BC ... The 2023 drill holes are testing the main McKinney vein beneath the eastern end of the historic mine ... About Ximen Mining Corp. Ximen Mining Corp.
... the original May 2023 Exploration Technical Summary Report, will provide an updated year-end report which will be available early next year.The Company continues with further drilling and independent chemical testing following development mining which commenced in October.
The Company's exploration programs have successfully identified significant zones of gold mineralization and multiple targets that remain to be tested which reinforces the Company's objective of re-establishing Yellowknife as one of the premier gold mining districts in Canada.
...Bingham Canyon mine. This trial was conducted in collaboration with Cummins to test renewable diesel in different operational environments and on different equipment which supported the decision of OEMs to approve the use of renewable diesel in their equipment.
... impacts of mining activity;the mine inspectors perform on-site inspections to ensure compliance with the regulatory program and any special conditions imposed on the mining permit;and there must be a field test water quality analysis, and follow-up on any citizen complaints.
5, 2023 /CNW/ - First Mining Gold Corp. ("First Mining" or the "Company") (TSX... The Challenger target and recently tested Saddle target are located approximately 12 km southwest of Springpole ... First Mining believes that a modern exploration approach inclusive of additional diamond drill testing is warranted ... About First Mining Gold Corp.
“Our Phase 2 drill program, which focused on expanding the potential of Montclerg through strategic step-outs and in-fill drilling, while also testing several targets proximal to the Aljo mine environment was highly successful,” stated BrianSkanderbeg, President and CEO of GFG.
Drilling in 2022, comprised of 39 holes totaling 7,849 metres, and drilling in 2023, comprised of 26 holes totaling 5,979 metres, tested mineralisation left in both unmined veins and the wall rock of mined stopes in the upper Hallnor zone and Broulan Reef zone 1.5 kilometres west of Hallnor.
Ucore, which has been testing its process with Pentagon funding, is in talks now with 17 mining companies to buy lightly processed supplies of rare earths known as concentrate, ship them to the Port of New Orleans, then truck them to a 80,800-square foot warehouse that will be outfitted with the RapidSX technology beginning in January.
Puvvada was employed with Northern Sun Mining, overseeing all aspects of feed evaluation, metallurgical processing, lab supervision and project development. He also previously worked as a metallurgist at the Peko Mine in Australia, testing, developing and piloting for the recovery of base and precious metals.
Come and join Ed Byrne as he tests that formula by mining the most tragic event in his life for laughs. The renowned comic reflects on his younger brother's recent death, and during the show, you will see Ed at his most compelling and funniest yet. .
reported further high-grade, near-surface gold mineralization intersected in the final diamond drillhole completed in the 2023 exploration program at TDG’s 100%-owned Mets mining lease, located in the Toodoggone District of north-central British Columbia... In 2023, TDG published the first modern drill results from the Mets mining lease.
SANTIAGO, Dec 4 (Reuters) - Ceibo, a Chilean mining startup, is promising to improve copper production with less water and is aiming to expand tests to Canada, the United States, Mexico and Peru, the company's CEO Cristobal Undurraga told Reuters.
Yamagano was one of the largest historic gold mines in Japan. Irving plans to complete an initial one to two drill hole test over the coming months ... "Our sincere gratitude goes out to Shimadzu Ltd, underlying owner of the core mining lease that adjoins East Yamagano and is optioned to Irving, for their assistance in helping make this happen.